In order to get the highest price in the shortest time, you need to know how to market
your home. The better you market your home, the more offers you will
get. And the more offers you get, the more choices you have to get
the price and terms you want.
The most important factor of marketing your home is pricing it right. Your price should
be adjusted to reflect the market and your property’s worth. The key
is to get as many people as possible checking out your fairly priced
property. If your property is not priced fairly, there will be no
buyers because your price is set too high.
Another important factor is the condition of your home. Make sure that your home looks
ready to be sold. Fix any defects (peeling or faded paint, cracks,
stains, etc.) Condition alone can sometimes prompt fast buying decisions.
Not only should you fix any defects, but consider upgrading your home
by making major repairs and cosmetic improvements before selling.
A nice looking home triggers the emotional response that can lead
to a financial response.
Learn how to negotiate the best terms for all parties involved. Terms are another factor
that may be adjusted to attract buyers. If you insist on getting your
asking price, think of what you can offer to the buyers. For example,
improvements you’ve made or even offering seller financing at a lower
than market interest rate on a portion of the sale price. Convince
them why they should be paying the price you have set.
Lastly, get the buzz out about your home. List your house with a hot agent that ensures
your house is listed on the MLS and on the Internet. On your own,
get the word out. It should always be visible to passersby that your
house is for sale, whether it is through signs, local advertisements
or you telling friends, family, and acquaintances.